• NAR, Realtor.com release top countries interested in US real estate

    NAR economists have analyzed data showing which foreign countries had the most home search activity on realtor.com. The top country whose residents search in U.S. cities on realtor.com should come as no surprise to REALTORS® in Arizona: yep, Canada! Other top countries included the United Kingdom, Australia, and Ireland. And, with realtor.com and your listings […]

    Continue reading
  • Multifamily new construction update for Scottsdale

    It’s not about being close to work, it’s about a life-style.  At least that’s what many apartment developers are counting on – especially in “south Scottsdale”, including “Old Town”.  Scottsdale defies tradition.  Developers typically build apartments in areas where jobs exist or are being created.  While there are some jobs, most of the new apartments […]

    Continue reading
  • Where can I learn technology?

    In the 2013 Comprehensive Membership Survey, the majority of SAAR members reported that changing technology has great impact on their business. Over 30% also reported that changing technology is the number one most important challenge they face. But how do you find out about new technology – and more importantly, learn how to use it […]

    Continue reading
  • Sign, Sign, Everywhere a Sign

    I was driving with my husband down Scottsdale Road in Cave Creek recently, and this song popped into my head as I saw all the open house signs displayed. Obviously this is a “sign” of better real estate times and a good indication that inventory shortages are starting to ease. However, the tune in my […]

    Continue reading
  • The evolution of social media

    Either you’ve drunk the Kool-Aid, or you haven’t. Facebook, Twitter, YouTube, Yelp, Pinterest—the list goes on. Either you love ’em or you don’t. The fact of the matter is, Facebook has been around nine years. And new social media sites are popping up and becoming more niche focused,such as Nextdoor, which connects neighbors on-line. Social […]

    Continue reading
  • Out-of-the-box free & cheap marketing

    We asked members for some ideas on free or low-cost marketing techniques. Here are a few of their answers: Pick up the phone By far, this was the marketing method mentioned most often. Most agree that calling people is one of the best ways to build relationships and get referrals. Nervous about making that first […]

    Continue reading
  • Road to Referrals: Marketing and lead generating toward your sphere

    The idea of lead generating — that is, actively pursuing leads — can not only be daunting for some people, it can be truly paralyzing. Great news is there is a method of lead generation that works for you, we just have to find it. Many find that the easiest route filled with the least […]

    Continue reading
  • What the Adobe hack can teach REALTORS® about password security

    First things first: If you’re an Adobe customer and haven’t changed your password yet, you need to change it RIGHT NOW. If you use your old Adobe password on other websites, such as Facebook, Gmail, or your banking, you need to change those passwords as well. NOW. Why? A recent cyber attack resulted in millions […]

    Continue reading